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Salesforce Interaction-Studio-Accredited-Professional Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Interaction Studio Fundamentals | 20% | - Solution overview and architecture - Platform navigation and interface - Core capabilities and use cases |
| Topic 2: Setup and Administration | 20% | - User roles and permissions - Compliance and data governance - Account and workspace configuration |
| Topic 3: Data Integration and Management | 25% | - Integration with Salesforce and Marketing Cloud - Data sources and identity resolution - Sitemap configuration |
| Topic 4: Audience Segmentation and Personalization | 20% | - Rule-based and Einstein-powered decisioning - Audience builder and segmentation logic - Content creation and personalization rules |
| Topic 5: Journey Design, Activation and Analytics | 15% | - Campaign activation and delivery - Reporting, analytics and optimization - Customer journey design |
Salesforce Interaction Studio Accredited Professional Sample Questions:
1. Which role would the admin assign a user if they need to view everything in interaction studio and create, update, publish and delete campaigns and recipes?
A) Viewer
B) Editor
C) Campaign author
D) Campaign editor
2. Which user attribute data types are supported in the identity system?
A) String and Multistring
B) String and integer
C) Multistring
D) String
3. Which data feed integrates external system data into a user's profile levargaing identity attributes?
A) User Feed
B) Identity feed
C) Interaction feed
D) Catalog Feed
4. How many total global goals and filters can you define for your dataset in IS?
A) Unlimited
B) 64 total for both filters and goals
C) 25 filers and 25 goals
D) 300 total between filters and goals
5. What three components are defined by the developer in the Sitemap?
A) Promotions
B) Campaigns
C) Page Types
D) Events
E) Content Zones
Solutions:
| Question # 1 Answer: D | Question # 2 Answer: D | Question # 3 Answer: A | Question # 4 Answer: B | Question # 5 Answer: C,D,E |
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